Phishing is an online fraud technique whose purpose is to extract personal data. The most common practice is to send an email with a graphic charter that looks like a legitimate entity (bank, institution, e-commerce site, etc.). In this type of email, the user is encouraged to disclose personal information (surname, first name, date of birth, credit card number, social insurance number, personal identification number, etc.) by clicking on a link whose address seems legitimate, but whose path leads to a fraudulent site.

Example:
The link: https://www.FraudulentDomain.com/promo
What is showed: https://www.LegitimateDomain.com/promo

In order to fight against this kind of fraud, anti-virus and anti-spam check if the link displayed on the screen corresponds to the real clickable link and will decide to remove or even blacklist your domain if they detect phishing.


When sending your email communications, Dialog Insight tracks links so you can see click statistics. To do this, the links are automatically replaced and are then redirected to your final link.

Example:
https://www.my-site.com/promo
is replaced by a link that looks like this
https://app.dialoginsight.com/T/OFC4/L2S/1234/M000/123/1231/D39wVF/1/1234/MCxRUr/I/233/W9Pbh.html
the latter calculates the click and redirects to
https://www.my-site.com/promo

For this reason, if the clickable text of a link in your message displays a full link (complete URL), it will be considered phishing and the message analysis will report it in error.

We suggest that you place your links on incentive texts, images or buttons, instead of displaying the full link in the content.

Good: Visit our website
Bad: https://www.my-site.com ou www.my-site.com

Ultimately, if you want to display the full link, you must remove the statistical tracking of the link in the Additional options from the email editor in the Link tracking section. Click on the "Stop" icon of the link to exclude from tracking.