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Using the Customer Lifecycle to Target Contacts
The lifecycle feature segments your audience according to the corresponding ...
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Creating a Referral Program
The Referral Program module is used to create a referral campaign during whi...
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Creating a Scoring System for the Contacts
The tool Scoring is used to give a score in the form of points to your conta...
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Creating a Persona
Personas lets you target your contacts by grouping those who share common ch...
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See the Scoring Results
The scoring system lets you score your contacts based on criteria that are i...
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Consulting the Statistics for Personas
You can see results for your personas using 3 tools: individually with the c...
