The planned deployments calendar feature gives you an overview of your past and future communications (with the calendar or the list view). You can plan a deployment by adding it directly in a date from the calendar. You can then create the content right now or come back later to edit it. In this interface, you can only add email deployments. However, the calendar displays the deployments created outside of the calendar (emails, SMS and Push).
Access path: Communications → Planned Deployments |
Filters
You can use different filters for the deployments that are displayed in the calendar:
- Channels
- Status (see the descriptive table below)
- Month/Week
| Status Description | |
|---|---|
| Drafts | Created but not prepared. |
| Waiting for action | Waiting for approval or paused. |
| Running | Currently in delivery or soon deployed (approved but not completed). |
| Completed | Have been sent. |
| Stopped | Rejected, cancelled or in error. |
Suggestions
Suggestions are displayed by default to inspire you. Two types of suggestions are used: holidays and efficient deployments. Performant deployments are calculated based on the deployments that got the highest click rate the previous year in the same period. For example, if you’re viewing the calendar for December 2024, you’ll see the highest-performing deployment from December 2023, assuming you sent at least one deployment during that period). For calculating the highest-performing deployment, deployments delivered to less than 30% of your contact base are excluded. You can disable the suggestions by using the options in the configuration (the gear icon in the upper right).
Deployment Creation
When you create a deployment, the name and the date are not definitive. You can come back later to edit it. Once the name and date are chosen, you’ll be redirected to the deployment detail page. You can then create your message, select your recipients, and choose the send time. You can save and exit at any point, taking you back to the calendar. If your message has not been prepared, it will have the Draft status in both the calendar and the Planned Deployments list. You can return to it later to finish creating your content and prepare your deployment.